--- a/latest/use-cases/index.html Wed Jul 01 21:49:39 2015 -0400
+++ b/latest/use-cases/index.html Wed Jul 01 23:54:29 2015 -0400
@@ -628,8 +628,10 @@
home on her laptop, where she browses the items on the PayToParty Web
site. On the way to work the next morning, she explores the catalog
further from a native app on her smart phone. Jill can't decide
-whether the dress displayed online is blue with black stripes or white
-with gold stripes, so during her lunch break, she drops into the
+whether the dress displayed online is
+<a href="https://en.wikipedia.org/wiki/The_dress_(viral_phenomenon)">
+blue with black stripes or white with gold stripes</a>,
+so during her lunch break, she drops into the
PayToParty store near her office. She spots a few more items that
she thinks she'd like to <a>purchase</a>, but decides to wait until later to
make the <a>purchase</a>.
@@ -638,7 +640,7 @@
<li>
<strong>Agreement on Terms</strong>: That same evening at home,
Jill logs into her account on the PayToParty Web site, adding her
-preferred items to her shopping cart. The total price appears on the
+chosen items to her shopping cart. The total price appears on the
page.
</li>
@@ -672,9 +674,9 @@
<li>
<strong>Authentication to Access Instruments</strong>: Jill selects
-the PayToParty loyalty card, which she enabled with theft-protection,
-and is asked to input a code that is sent to her phone before the
-<a>purchase</a> can be completed.
+the PayToParty loyalty card, the use of which is protected by two-factor
+authentication, and is asked to input a code that is sent to her phone
+before the <a>purchase</a> can be completed.
</li>
</ul>
</section>
@@ -756,7 +758,7 @@
information is not transmitted to parties that do not absolutely need to
know the information in order to complete the <a>transaction</a>.</li>
<li>
-<strong>Identity</strong>. There will be a consistent, interoperable
+<strong>Identity</strong>. There will be an interoperable
identifier used to identify the participants and accounts in a Web Payments
transaction.
</li>
@@ -865,7 +867,7 @@
<dt>Exceptions</dt>
<dd>
No mobile phone connectivity (e.g. visiting a different country or trip occurs
-outside the range of a mobile network)
+outside the range of a mobile network).
</dd>
</dl>
@@ -873,7 +875,7 @@
<dt>Freemium</dt>
<dd>
Chaoxiang plays his favorite native app game and wants to upgrade his avatar
-with a few extra "power-ups." Clicking on a power-up displays the price.
+with a few extra "power-ups". Clicking on a power-up displays the price.
</dd>
<dt>Target version</dt>
<dd>Uncategorized</dd>
@@ -887,7 +889,7 @@
</dl>
<dl id="uc-email" class="dl-horizontal">
- <dt>E-mail</dt>
+ <dt>Email</dt>
<dd>
A GroupBuyCo customer receives an offer by email to <a>purchase</a> the deal
of the day.
@@ -925,8 +927,8 @@
<dt>Exceptions</dt>
<dd>
Software acting on the <a title="payer">payer's</a> behalf may keep
-track of exactly how much money the <a>payer</a> has and not allow them to
-process the offer.
+track of exactly how much money the <a>payer</a> has available and
+not allow them to process the offer.
</dd>
</dl>
@@ -953,8 +955,8 @@
</dd>
<dt>Security</dt>
<dd>
-Automated <a title="purchase">purchases</a> (e.g,. by a vehicle) should involve
-increased security (e.g., a second factor of authentication).
+Automated <a title="purchase">purchases</a> (e.g,. by a vehicle) may involve
+increased logging and security (e.g., a second factor of authentication).
</dd>
</dl>
@@ -991,7 +993,7 @@
</dl>
<dl id="uc-trialware" class="dl-horizontal">
- <dt>Trial-ware</dt>
+ <dt>Trialware</dt>
<dd>
Amantha downloads the latest version of her favorite game and beats
the first level. The game asks her if she'd like to buy the full game
@@ -1001,7 +1003,7 @@
<dd>Uncategorized</dd>
<dt>Motivation</dt>
<dd>
-There is a fairly large trial-ware industry that could benefit from
+There is a fairly large trialware industry that could benefit from
a simple way of executing a payment without requiring redirection
to another site to enter account and payment details.
</dd>
@@ -1024,8 +1026,7 @@
<dt>Accessibility</dt>
<dd>
For safety reasons, the interface used to interact with the digital offer
-must not distract the driver of the vehicle. Voice controls and other
-techniques can be used to reduce driver distraction.
+must not lead to an increase in vehicle accidents.
</dd>
</dl>
@@ -1171,12 +1172,12 @@
<dl id="uc-privacy" class="dl-horizontal">
<dt>Privacy Protection</dt>
<dd>
-Tibor orders assorted chocolates from CandyCo. CandyCo only needs Tibor's
-verified shipping address to send him the chocolates. With Tibor's
-authorization, his payment software transmits only his shipping address to
-CandyCo. Tibor's privacy is protected from the candy store, which did not
-require Tibor's name, email address, or any other personally identifying
-information to complete the <a>transaction</a>.
+Tibor orders chocolates from CandyCo. CandyCo requests Tibor's
+tokenized shipping address to send him the candy. With Tibor's
+authorization, his payment software transmits a tokenized shipping address to
+BoomCo that the shipper can decipher. Tibor's privacy is protected from the
+candy store, which did not require any personally identifying information to
+complete the <a>transaction</a>.
</dd>
<dt>Target version</dt>
<dd>Uncategorized</dd>
@@ -1196,7 +1197,8 @@
<dl id="uc-need-to-know" class="dl-horizontal">
<dt>Need to Know</dt>
<dd>
-PayCo is required to keep a certain amount of information on their customers
+PayCo, a payment processor, is required to keep a certain amount of
+information on their customers
for anti-money laundering / know your customer regulatory purposes. When a
<a>payer</a> performs a <a>transaction</a> with a <a>payee</a>, PayCo
would like to reduce the amount of information that's transmitted to the